This textbook provides readers with a comprehensive introduction to the many entities that make up the hospitality industry, as well as an overview of today’s hot issues, including ethical challenges and management concerns. Numerous examples, exhibits, and statistics give readers an up-to-date look at the dynamic hospitality field.
The eighth edition has been updated throughout to reflect new industry trends, management practices, and the effect of technology and social media on various aspects of hospitality. New topics include: boutique/lifestyle hotels, Airbnb, global distribution systems, event technology, emotional labor, and Internet advertising.
- Includes scan sheet for AHLEI-graded final exam for academic certificate of completion for students enrolled in a school program.
- To be eligible to take the final exam and earn a certificate of completion for this course, you must either be enrolled at a school or enrolled as a Distance Learning student through AHLEI. Distance Learning students MUST order their textbooks through the online application; textbooks purchased through the online store will NOT include the necessary final exam.
Author: Rocco M. Angelo, CHA
©2017, 17 Chapters, Hardbound